The Royal Docks occupy over 1000 acres of land to the east of central London and represents one of the largest redevelopment areas in the capital.
Home to London City Airport and ExCel the wider area of the docks is relatively unknown to most people who visit or transfer through the area.
With over 250 acres of water and a rich heritage of industrial areas that still house companies such as Tate & Lyle the area can prove difficult to navigate.
During Lacock Gullam's review of signage and wayfinding across the Royal Docks area it also became apparent that the mixed use of the area could have significant impact on the ability of creating good first impressions of the place.
Following the review we were commissioned to generate concepts to mark the gateways to the area to improve this situation. The response was to create a range of gateway interventions that would announce the area and at the same time create distinctive wayfinding landmarks.