The Sharp Project

Manchester

Housed in an old electronics factory The Sharp Project is located just outside Manchester city centre and is a multi-million pound investment by Manchester City Council, Northwest Regional Development Agency (NWDA) and the European Regional Development Fund (ERDF) specifically to help grow and build on the creative and digital sector in order to create job and career opportunities in the area.

Lacock Gullam worked with AIG to develop a modular signage system as part of a wayfinding system for the building.

The aim was to design a product that resonated with the industrial nature of the building and its new fit out, whilst embodying the new brand developed for the project by Malcolm Garrett.